{"product_id":"nice-rice-nice-rice-sustainably-farmed-pure-basmati-1kg","title":"Nice Rice Nice Rice Sustainably Farmed Pure Basmati 1kg","description":"Nice Rice is leading a sustainable rice revolution. We source our rice from farms which are:\n\n- Reducing water by 40% \n- Cutting Methane emissions by 40% \n- Incentivising farms to take up sustainable practices \n- Certified under a sustainable farm standard\n\nOur Pure Basmati is the foundation of our range. With a light, fluffy cooked texture and a characteristic aroma and flavour, these elegant long grains make other rice seem, well, ordinary.\n\nAvailable in our *NEW 1kg bags*","brand":"Nice Rice","offers":[{"title":"Default Title","offer_id":54955577377148,"sku":"NIR7","price":6.08,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0548\/7329\/2960\/files\/NIR7.jpg?v=1739837893","url":"https:\/\/healthreaction.co.uk\/products\/nice-rice-nice-rice-sustainably-farmed-pure-basmati-1kg","provider":"Healthreaction","version":"1.0","type":"link"}